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Take the silk route

The Hindu : The wedding season is fast approaching and it is time to whip out the silks. Even better, it is a great excuse to buy new ones, specially if you are one that thrives on the lustre and lure of silk. Connoisseurs of silk are bound to be impressed by the exclusive coming together of so many traditional varieties at one venue.The National Handloom Development Corporation Limited provides the perfect excuse this time around. The NHDC, on behalf of the Ministry of Textiles, has organised “Silk Fab 2008”.The expo has silk products from 15 States, with the participation of more than 80 handloom production units, out of which some are the Primary Handloom Weavers Cooperative Societies. Silk saris, dress materials and furnishings are on offer.Great startThe silk expo is off to a great start, with an average of more than Rs. 10 lakh in sales, everyday. Each of the stalls have been making between Rs. 15,000 to Rs. 60,000, each day and more than a 1,000 people have been pouring in each day. M.R.S. Raghavan, Deputy Manager, NHDC Bangalore, believes that things can only get better from this point. “Sales are bound to increase over the weekend, as more people will come. We all hope that Silk Fab attains its target of Rs. five crore,” he said.The exhibition has a wide range of silk saris, like gadwals, Dharmawarams and Pochampallys from Andhra Pradesh, Kanjchivaram silks from Tamil Nadu, moonga silk from Assam, Rajasthan’s bandhej, balucharis and tangails from West Bengal, tussar, Madhubanis and kantha from Bihar, tribal works and Kosa silk from Chattisgarh, jamdanis and jamawars from UP, Paithanis and Pune saris from Maharashtra, Gathjoras and Patolas of Gujarat, bomkais and Sambhalpuris from Orissa, printed silk saris and dress materials from Jammu and Kashmir, kasuti embroidery work, Chintamani silks and the state’s famed Bangalore silk from Karnataka, and many more diverse varieties from across the country.Sanjay…More

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